Microsoft Build 2022 Opener
For this opener, I decided to look at UI Design and the Microsoft Squares for inspiration. The piece uses composition and motion to communicate 4 different characters: precise design, packed with power, optimized to create, and ease of use. This project was a great opportunity for me to use dynamic camera motion to transition from scene to scene and focus on 3D design and animation. I had so much fun working with Kelly Warner on a custom track for the opener and he also added some foley effects to reference Microsoft functions in their computers.
Winner of a 2022 Gold ADDY and Bronze Telly
Project Details: Create a :30 opening sequence for Microsoft Build 2022. The opener should communicate key brand ideas, such as ease of use and precise designs, as well as use brand colors and shape language.
Animated in Cinema 4D and After Effects, Composited in Nuke and After Effects, Designed in Cinema 4D and Photoshop, Rendered in Redshift, Audio created by Kelly Warner
Style Frames
Animation Test
I focused on getting the motions smooth before rendering any test frames. I originally had 3 extra scenes but found that my final 3 frames communicated the key ideas of those frames similarly and would help make the edit more concise.